Indiana University Athletics
IU Football Delivers Record-Setting Ratings
9/1/2017 2:46:00 PM | Football
BLOOMINGTON, Ind. – Thursday evening's Indiana-Ohio State football season opener delivered a record-setting overnight rating and streaming audience as ESPN's MegaCast earned a 3.6 overnight and a streaming audience of 201,000 viewers in the average minute.
The impressive overnight and streaming audience easily becomes ESPN's best for a kickoff weekend Thursday game, shattering the previous overnight record by 44% and streaming record by 109%. The streaming audience also becomes a top three regular season-audience ever for ESPN.
Additionally, more than 1,399,000 streamed a portion of the game, watching a total of 47,097,000 minutes.
ESPN's MegaCast presentation was up 200% and 280% in overnight rating and streaming, respectively, from last year's opening Thursday night game.
Indianapolis earned an 11.6 rating, the market's highest ever rating for an IU football game on ESPN.
The impressive overnight and streaming audience easily becomes ESPN's best for a kickoff weekend Thursday game, shattering the previous overnight record by 44% and streaming record by 109%. The streaming audience also becomes a top three regular season-audience ever for ESPN.
Additionally, more than 1,399,000 streamed a portion of the game, watching a total of 47,097,000 minutes.
ESPN's MegaCast presentation was up 200% and 280% in overnight rating and streaming, respectively, from last year's opening Thursday night game.
Indianapolis earned an 11.6 rating, the market's highest ever rating for an IU football game on ESPN.
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