Indiana University Athletics
Indiana Athletics Social Media Rebrand
3/5/2018 10:26:00 AM | General
BLOOMINGTON, Ind. – Indiana Athletics has unveiled a number of new official social media handles with the aim of increasing brand consistency.
Users who liked or followed the accounts previously have been automatically switched over to the new Indiana Athletics and sport accounts.
The process, which has been ongoing since Spring 2017, is in an effort to align social media accounts with the overall Indiana brand. Fans will notice that handles and usernames are now cleaner, easier to search, and more aligned with how the brand is presented in the public space.
Main department Instagram, Facebook and Twitter account handles are @IUHoosiers. All athletic program handles now lead with @Indiana(Sport). The @IndianaMBB, @IndianaRowing, and @IndianaWBB handles stay the same. Below is a list of the account changes:
Follow Indiana Athletics on Facebook, Instagram, and Twitter.
#GoIU
Users who liked or followed the accounts previously have been automatically switched over to the new Indiana Athletics and sport accounts.
The process, which has been ongoing since Spring 2017, is in an effort to align social media accounts with the overall Indiana brand. Fans will notice that handles and usernames are now cleaner, easier to search, and more aligned with how the brand is presented in the public space.
Main department Instagram, Facebook and Twitter account handles are @IUHoosiers. All athletic program handles now lead with @Indiana(Sport). The @IndianaMBB, @IndianaRowing, and @IndianaWBB handles stay the same. Below is a list of the account changes:
| New | Old |
| @IUHoosiers | @OurIndiana |
| @IndianaBase | @HoosierBaseball |
| @IndianaFH | @HoosiersFH |
| @IndianaFootball | @HoosierFootball |
| @IndianaMGolf | @IUMensGolf |
| @IndianaWGolf | @IUWomensGolf |
| @IndianaMSoc | @IUMensSoccer |
| @IndianaWSoc | @IUWSoccer |
| @IndianaSB | @IUSoftball |
| @IndianaSwimDive | @IUSwimAndDive |
| @IndianaMTennis | @IUMTennis |
| @IndianaWTennis | @IUWomensTennis |
| @IndianaVB | @IUVolleyball |
| @IndianaWPolo | @IUWaterPolo |
| @IndianaWR | @IUWrestling |
| @IndianaXCTF | @IUTrackXC |
| @IndianaTix | @IUTicket |
Follow Indiana Athletics on Facebook, Instagram, and Twitter.
#GoIU
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