Indiana University Athletics
Hoosiers Connect Forms Partnership with Homefield to Benefit NIL Opportunities for IU Student-Athletes
2/12/2024 10:52:00 AM | Name, Image & Likeness
Bloomington, Ind. – Hoosiers Connect, the Official NIL Collective of IU Athletics, announced a new partnership with Homefield, the leading provider of officially licensed, premium, vintage college sports apparel, as a part of the new Homefield NIL Partnership Program.
Through the partnership, Homefield will allocate 10 percent of all sales revenue that is generated through the 'IN4IN' promotional code to Hoosiers Connect. Additionally, there will be six enhanced promotional days in which 20 percent of revenue generated through the 'IN4IN' promotional code will be allocated to Hoosiers Connect. The funds Hoosiers Connect receives through this partnership will benefit NIL opportunities for IU student-athletes.
Hoosiers Connect is one of five NIL collectives included in the Homefield NIL Partnership Program and the first to launch one of the six enhanced promotional days. Hoosier fans can use the code 'IN4IN' today, February 12, to receive 20% off all orders and 20% of all revenue generated with this code will go to Hoosiers Connect. Year-round, use the code 'IN4IN' to receive 10% off your first order and to give 10% of all revenue generated with this code to Hoosiers Connect.
"Since the summer of 2021, we've been evaluating avenues for Homefield to thoughtfully and meaningfully support student-athletes," said Connor Hitchcock, Homefield co-founder and CEO. "We're finally able to do so through the Homefield NIL Partnership Program, and we could not be more excited to play a role in athletes monetizing their Name, Image and Likeness."
To learn more about Homefield and to use the code 'IN4IN' to benefit NIL opportunities for IU student-athletes, visit homefieldapparel.com.
About Hoosiers Connect
Hoosiers Connect provides fans a way to support NIL opportunities for IU student-athletes through one-time or recurring donations and memberships with exclusive experiences with student-athletes and other perks. Hoosiers Connect also partners with businesses and organizations to partner them with IU student-athletes for marketing and sponsorship purposes.
Through the partnership, Homefield will allocate 10 percent of all sales revenue that is generated through the 'IN4IN' promotional code to Hoosiers Connect. Additionally, there will be six enhanced promotional days in which 20 percent of revenue generated through the 'IN4IN' promotional code will be allocated to Hoosiers Connect. The funds Hoosiers Connect receives through this partnership will benefit NIL opportunities for IU student-athletes.
Hoosiers Connect is one of five NIL collectives included in the Homefield NIL Partnership Program and the first to launch one of the six enhanced promotional days. Hoosier fans can use the code 'IN4IN' today, February 12, to receive 20% off all orders and 20% of all revenue generated with this code will go to Hoosiers Connect. Year-round, use the code 'IN4IN' to receive 10% off your first order and to give 10% of all revenue generated with this code to Hoosiers Connect.
"Since the summer of 2021, we've been evaluating avenues for Homefield to thoughtfully and meaningfully support student-athletes," said Connor Hitchcock, Homefield co-founder and CEO. "We're finally able to do so through the Homefield NIL Partnership Program, and we could not be more excited to play a role in athletes monetizing their Name, Image and Likeness."
To learn more about Homefield and to use the code 'IN4IN' to benefit NIL opportunities for IU student-athletes, visit homefieldapparel.com.
About Hoosiers Connect
Hoosiers Connect provides fans a way to support NIL opportunities for IU student-athletes through one-time or recurring donations and memberships with exclusive experiences with student-athletes and other perks. Hoosiers Connect also partners with businesses and organizations to partner them with IU student-athletes for marketing and sponsorship purposes.
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